This post is a continuation of graphic design tip #65 in our article “101 Graphic Design Tips for Business Success.”

Don’t Take Too Much

Recognize when you are taking on too much, and try to scale back. Being too busy can wreak havoc on your productivity and creativity. You have limits to how many projects you can handle. Projects that are complex or require strong creativity can be especially taxing. Even Superman, had to take a break sometimes and become Clark Kent. Taking on too much is like being exposed to kryptonite; it can weaken you mentally and physically.

Just like lifting weights that are too heavy for you, the strain from an overburdened schedule can damage your focus and ability to produce quality design. It can be hard to turn down work, especially when you need the money. Realize that it is far worse to take on work that you can’t complete on time. You risk your reputation and your client’s ability to deliver on their job as well.

I’m Sorry, I’m booked

Don’t be afraid to say no if you need to. Tell them how much you appreciate the opportunity but that you are currently “booked”. Offer up another date when you are available and offer to contact them when your schedule is free. Most clients will appreciate your honesty and courtesy and will come back when you have time for their projects.

And if you just can’t say no, call for backup. Keep a pool of cool-headed, talented resources in reserve to help you complete projects that you want but can’t do all of the production on. Work out a system that includes a finder’s fee for you and fair payment for your wingman.

It’s not wimpy to scale back when you need to. In the end it will keep you and your client safe from a potential design disaster!