Graphic Designers Need Contact Info
This post is a continuation of graphic design tip #14 in our article “101 Graphic Design Tips for Business Success.”
11. Contact Information
OK, so you have your initial assignment. You have probably received enough information to get a good start toward its completion, but where do you turn when you encounter unforeseen complications or questions?
Don’t be afraid to get more than just a name and e-mail address from someone. You never know what your situation will be like while working on a project, so you need to make sure you will be able to get in touch with someone if necessary.
If your client seems reluctant to offer up additional methods of contact, reassure them that you are only concerned with the successful execution of the project and will only contact them when absolutely necessary. It can help ease the situation if you offer them your contact information as well. A professional business card is best.
The power of E-mail and phone calls
E-mail and phone calls serve in different ways. Having the ability to call your client and either speak with them immediately, or leave a voice or text message that delivers an instant prompt, is essential when you are working on a project with a rapidly approaching deadline. When you need answers or clarification on a real-time basis, phone calls and voice and text messaging are crucial.
The advantage of e-mail is both in its ability to be re-referenced and to serve as a record of accord between you and your client. A written expression of conceptual agreement and terms of contract will help you to avoid the frustration of wasting time and resources through misunderstandings and disagreements about results and contractual expectations and obligations. Another use for e-mail is to iterate and register your phone conversations. It is a good idea to follow up all of your phone conversations with a brief e-mail outlining the topic of your discussion and the resultant decisions that were made.